Pro tour notes‎ > ‎

Tours back youth fitness program

                                                                                                                                                                Feb. 9, 2010

   The PGA and LPGA tours were among the professional sports organizations announcing support of First Lady Michelle Obama’s national initiative to combat childhood obesity, “Let’s Move,” which was announced at the White House.
   The First Lady outlined elements of the campaign designed to solve the obesity challenge within a generation.
   Among the sports representatives was Kathryn Rand, board president for The First Tee of Washington, DC. The First Tee is the primary youth initiative supported by the PGA Tour and its tournaments.

   Since 1980, the percentage of obese children in the United States has doubled, leaving one-third of U.S. children obese or overweight.  The campaign will address the issue of childhood obesity with the goal of solving the problem within a generation, encouraging U.S. families to adopt healthy lifestyles and inspire children to include 60 minutes of active play in each day.

   The LPGA adopted the same theme in 2007 via an Ad Council and Department of Health & Human Services advertising campaign to encourage children to “Get Up and Play an Hour a Day.” Among the participating players in the Public Service Announcement were Lorena Ochoa, Karrie Webb and Natalie Gulbis.